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amazonElectronics AccessoriesPhone accessories seller, US (name withheld)

Counterfeit claim withdrawn and account health restored in 11 days

A rights owner filed a counterfeit claim against a genuine, authorised product. Direct contact with the rights owner, proof of authorisation and a retraction cleared the violation from Account Health.

11
Days to resolve
Yes
Violation removed
40%
Revenue protected

Published September 21, 2021

The challenge

The seller was an authorised distributor, but a rights-owner complaint deactivated the listing and put an "intellectual property" violation on Account Health, which would count against the account for 180 days.

What we did

  • Located the rights owner's legal contact through the complaint ID and the brand's trademark record.
  • Sent the distribution agreement, invoices and product photos; asked for a written retraction addressed to Amazon's notice-dispute team.
  • Submitted the retraction with a short plan of action, and asked for the violation to be removed from the record, not just the listing restored.

The results

Retraction received on day eight, listing back on day eleven, violation removed from Account Health the following week. The seller kept the distribution line, which is 40% of their revenue.

Why it worked

In rights-owner complaints the platform acts as a messenger. It rarely judges who is right, so arguing the case with the platform goes nowhere. The party who filed the complaint is the one who can withdraw it. A polite message with proof of authorization, sent to the right legal contact, resolved in days what appeals alone could not.

What to do if it happens to you

  • Find the complainant's contact details in the notice and write to them first.
  • Send the distribution agreement or invoices that show the goods are genuine and authorized.
  • Ask for the retraction to be sent from the same email address that filed the complaint.
  • Ask for the violation to be removed from your record as well. A restored listing does not clear it.

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